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4 min read

Timeshare Industry: Unmasking Deceptive Tactics for Consumer Rights



In the world of timeshare ownership, legal disputes are common. Bluegreen Vacations has filed a civil action against Timeshare Lawyers and other defendants, shedding light on alleged deceptive tactics. This blog post explores the case's intricacies, deceptive practices, court rulings, and the pursuit of equitable relief. 

Bluegreen Vacations believes that their consumers' rights were violated. Consumer rights refer to the legal protections and entitlements granted to individuals who purchase goods or services as consumers. These rights are designed to ensure fair and ethical treatment of consumers by businesses and organizations.

False Advertising, Tortious Interference, and Civil Conspiracy:

Bluegreen, a renowned company in the hospitality industry, has recently brought forth a legal case against the defendants. The accusations listed are false advertising, tortious interference with contracts, civil conspiracy, and violation of Florida's Deceptive and Unfair Trade Practices Act. These allegations represent serious breaches of ethical conduct, affecting not only Bluegreen but also numerous customers who have been impacted by the defendants' actions.

To fully comprehend the gravity of the situation, it is important to delve into each accusation. False advertising is a deceptive practice that misleads potential customers, leading them to make decisions based on false pretenses. Such behavior undermines the trust and integrity that customers place in businesses and can have severe repercussions for a company's reputation and bottom line.

Tortious interference with contracts involves intentionally disrupting contractual relationships between parties, causing financial harm to one or both parties involved. In the case of Bluegreen, this interference is likely to have caused significant disruptions in their business operations, affecting their ability to fulfill their contractual obligations.

The accusation of civil conspiracy suggests that the defendants conspired together to engage in unlawful activities, specifically targeting Bluegreen and its customers. This concerted effort to harm the company's interests is a grave matter that warrants legal intervention.

In addition to these accusations, Bluegreen has also alleged a violation of Florida's Deceptive and Unfair Trade Practices Act. This legislation is in place to protect consumers from unfair business practices, ensuring that they are provided with accurate information and are not subjected to deceptive tactics.

It is crucial to emphasize that Bluegreen's pursuit of justice and reparation is not just about seeking compensation for themselves. They are acting on behalf of their affected customers, striving to restore their rights and rectify the harm caused by the defendants' actions. By holding the defendants accountable, Bluegreen aims to send a powerful message that deceptive and unfair practices will not be tolerated within the bounds of Florida's civil justice system.

Court's Ruling and the Quest for Equitable Relief:

Trial lawyers  play a vital role in the legal system, especially when it comes to complex and high-stakes cases like the one mentioned above. In this particular instance, the court denied the defendants' motion for summary judgment, indicating the seriousness of the allegations involved. This decision highlights the importance of having skilled trial lawyers who can effectively argue a case and present compelling evidence.

Being a trial lawyer requires not only a deep understanding of the law but also excellent communication and presentation skills. They must possess expert knowledge in their practice area or areas, such as personal injury law, medical malpractice, or civil rights. These attorneys often specialize in specific areas to provide the best possible representation for their clients.

In the case mentioned, Bluegreen's motion for partial summary judgment was granted, allowing them to pursue equitable relief to protect their customers. This move showcases the strategic thinking and problem-solving abilities of trial lawyers. They are not only adept at navigating the complexities of the legal system but also skilled in devising effective legal strategies to achieve their client's objectives.

Trial lawyers often belong to prestigious organizations such as the American College of Trial Lawyers or the American Association for Justice. These affiliations attest to their commitment to excellence and their dedication to upholding the principles of justice.

In addition to courtroom litigation, trial lawyers also excel at negotiating settlements and resolving disputes outside of court. They work closely with their clients, building a strong attorney-client relationship based on trust and understanding. By providing sound legal advice, trial lawyers can guide their clients through the complexities of the civil justice system.

It's worth noting that trial lawyers are not limited to representing plaintiffs. They can also advocate for defendants in criminal defense cases or commercial disputes. Their expertise extends to various practice areas, allowing them to handle a wide range of legal matters.

To stay at the top of their game, trial lawyers continuously enhance their trial skills through ongoing professional development. They attend seminars, workshops, and upcoming events that focus on trial techniques and litigation strategies. By honing their craft, trial lawyers ensure that they are always well-prepared to fight for justice on behalf of their clients.

Parties Involved: Unveiling Deceptive Tactics

The primary adversaries are Bluegreen and Timeshare Lawyers, with the Marketing Defendants accused of engaging in deceptive practices aimed at timeshare owners. Bluegreen, a renowned timeshare company, is defending its practices and reputation against the allegations. Timeshare Lawyers, a respected legal team, is dedicated to protecting the rights of timeshare owners and believes that Bluegreen and the Marketing Defendants intentionally misled and exploited individuals. This trial highlights the need for consumer protection within the timeshare industry and will have far-reaching implications. The trial lawyers involved will showcase their expertise in pursuit of justice for the victims impacted by these deceptive marketing practices.

Pandora Marketing employed deceptive methods and collaborations to convince owners to breach their contracts, making false promises along the way. Testimonies from affected owners provide additional support for these claims. The Marketing Defendants intentionally misled owners about credit protection, even altering their claims to "credit management" to avoid legal consequences. Pandora Marketing utilized deceptive tactics, including scripts and working alongside a credit repair service, to deceive owners into believing in a misleading "constructive exit." Owners who followed Pandora Marketing's advice experienced contract breaches and damage to their credit, contrary to the promises made.

Lawyer Defendants further compounded the deception by directing owners towards fraudulent legal services to expedite their timeshare exits. As a result, Bluegreen faced significant revenue losses, carrying costs, and an inability to sell inventory due to the defendants' rampant contract breaches. The Marketing Defendants violated the Lanham Act through false advertising, causing harm to Bluegreen. In assessing damages, the court considers equitable principles and holds the defendants accountable for their deliberate misconduct, ensuring a fair outcome.


Bluegreen successfully establishes claims of tortious interference with contracts and civil conspiracy against the defendants, solidifying their deceptive practices. The defendants' acts and practices clearly violate Florida's Deceptive and Unfair Trade Practices Act. To address the ongoing deception and protect timeshare owners, Bluegreen seeks injunctive relief as a necessary legal recourse. This legal battle brings to light the prevalence of deceptive practices, breached contracts, and false promises within the timeshare industry. Bluegreen takes a stand for consumer rights, highlighting the urgent need for transparency and consumer protection.